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November 20, 2006

Jaw Infections/Osteoporosis Drugs

Jaw Infections/Osteoporosis Drugs

Osteonecrosis is a disease in which the blood supply to the bone is temporarily or permanently cut off leading to a collapse of the bone. Signs include jaw pain, swelling of the soft tissue, infection, drainage, loosening of the teeth and exposed bone. Souce: http://www.wsoctv.com/health/10233525/detail.html


November 01, 2006

Troublesome Advertising for Boniva and Fosamax

In a letter to the editor in the Washington Post, a reader writes that it’s a travesty to advertise certain drugs on TV especially Boniva and Fosamax based on the problems they present with jawbone death and unknown repercussions of long term use. (Washington Post)

Boniva, jointly marketed by GlaxoSmithKline and Roche

Osteoporosis Drug Boniva Ad Spending Reaches $75 Million
November 1, 2006 06:29

Boniva, jointly marketed by GlaxoSmithKline and Roche, had a 2005 U.S. media spend of $70 million, per Nielsen Monitor-Plus. From January through July of this year, the companies spent $75 million in U.S. media. Earlier this year, Boniva was the subject of... (Read Article)